This year, basketball legend Michael Jordan has kicked off his European summer vacation in Italy, choosing the beautiful surroundings of Sardinia as his starting point.
The NBA icon has set aside recent professional setbacks to spend quality time with his family onboard his luxurious superyacht.
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Michael Jordan’s Sardinian Retreat: Ultimate Luxury Meets Family Bonding
Michael Jordan’s journey to Sardinia began in unparalleled style.
Flying on his private $70 million Gulfstream 650ER jet, adorned with a bespoke $500,000 elephant-print design, Jordan touched down ready to embrace the Mediterranean‘s beauty.
His impressive arrival was complemented by an even more extravagant holiday setup: his famed $115 million superyacht, “M’BRACE.”
Measuring 244 feet long and featuring luxury amenities for 12 guests and a crew of 24, the superyacht became the focal point of Jordan’s getaway.
Accompanying Jordan was his wife, Yvette Prieto, their 11-year-old twin daughters, Victoria and Ysabel, as well as Prieto’s extended family.
The seaside vacation took on a relaxed tone, with Jordan spotted sharing cigars with his father-in-law onboard, while his wife and daughters explored the serene Sardinian coastline.
The group even enjoyed visiting Porto Cervo, a glitzy tourist hotspot known for its high-end boutiques and glamorous marina.
From Personal Style to Mediterranean Leisure
True to his laid-back yet stylish persona, Jordan was seen in casual, Nike-branded attire as he strolled through Porto Cervo’s picturesque streets.
Although still weathering the aftermath of his Los Angeles Jordan Flagship Store being looted during recent riots, Jordan appeared relaxed and unbothered, fully immersing himself in the Mediterranean’s sophisticated yet tranquil ambiance.
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Sardinia was just the start for the six-time NBA champion, who is no stranger to cruising the Mediterranean’s renowned destinations.
Over the years, he has made an annual tradition of visiting some of Europe’s most exclusive coastal towns and cities, including Monte Carlo, St. Tropez, Portofino, and even cities as far afield as Barcelona.
While buzz swirled about his new role with NBC Sports as a special contributor during the next NBA season, Jordan seemed content with enjoying precious downtime before diving into this new chapter of his career.
The Timeless Allure of the Italian Riviera: A Destination Worthy of Legends
While Jordan’s Mediterranean itinerary often centers on hotspots like Sardinia and Monaco, the stunning Italian Riviera offers just as much glamour and beauty.
Stretching along the Ligurian coastline of northwestern Italy, the Riviera is home to enchanting towns and cities that blend luxury, charm, and culture, making it one of Europe’s most coveted summer retreats.
Eight Must-Visit Towns of the Italian Riviera
If Michael Jordan were to extend his itinerary to the Italian Riviera, he’d find himself spoiled for choice.
Here are eight picturesque destinations you’ll want to add to your bucket list:
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- Portofino: This famed fishing village is synonymous with luxury, offering colorful harborside buildings, exclusive shops, and jaw-dropping views of the Ligurian Sea.
- Cinque Terre: A UNESCO World Heritage site made up of five pastel-colored cliffside villages, including Monterosso and Vernazza, perfect for hiking and capturing postcard-worthy photos.
- Santa Margherita Ligure: A chic seaside town with elegant villas, vibrant gardens, and fantastic dining options.
- Sestri Levante: Known as the “City of Two Seas,” this town captivates visitors with its Bay of Silence and Bay of Fairy Tales.
- Rapallo: A relaxed yet elegant resort town featuring a historic castle and lively waterfront promenade.
- Camogli: This authentic fishing village charms with its colorful facades, pebble beaches, and old-world charm.
- Sanremo: Famed for its annual music festival and gorgeous Art Nouveau architecture, this town exudes timeless glamour.
- Genoa: The region’s largest city, with a rich maritime history, stunning palaces, vibrant markets, and a fantastic aquarium.
Why the Italian Riviera is the Perfect Mediterranean Escape
What sets the Italian Riviera apart from other Mediterranean destinations is its perfect blend of elegance and authenticity.
Unlike the busier locales like Monaco or St. Tropez, the Riviera offers a slower pace, allowing visitors to savor the flavors, history, and culture of the Ligurian region without compromising on luxury.
From indulging in fresh pesto alla Genovese to relaxing on secluded beaches, it’s an experience that’s quintessentially Italian.
Savoring the Riviera’s Magic
Whether you arrive in the Italian Riviera aboard a superyacht like Michael Jordan or by train along the picture-perfect cliffs, one thing is guaranteed: this coastal paradise will capture your heart.
With its diverse destinations, the Riviera offers something for everyone—an escape that blends leisure, sophistication, and the timeless allure of Italy.
Start your journey in towns like Portofino or Cinque Terre, and let the Riviera do what it does best—enchant you.
Here is the source article for this story: Michael Jordan puffs cigar with confidant on $115m superyacht
Get a discount of 15% to 70% on accommodation in the Italian Riviera! Look for deals here:
Italian Riviera Hotels, Apartments, B&Bs
About the Italian Riviera
Cinque Terre Travel Guide
Cuisine of the Italian Riviera
Genoa Travel Guide
Italian Riviera Landmarks
Riviera di Levante Travel Guide
Riviera di Ponente Travel Guide
